In this guide we will walk you through the next steps after making your purchase. After making a purchase you will receive a link to your product. If you did not receive a link it will also be sent to the email address you provided on checkout. This link will allow you to open a […]
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Website traffic data is more than a high-level summary of how many users are visiting your website or how often they’re making a purchase. It’s an opportunity to understand what drives user behaviour, what campaigns are working well and how to make adjustments to improve your content and optimise user experience. With so many website […]
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It’s a familiar problem. You’re building a new Looker Studio dashboard but you don’t have enough data or the right data to see how it looks. The only way to tell how a graph looks is with populated data, it might come out completely different. This is where demo data, or sample data comes in. In […]
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In the fast-paced world of digital marketing, customer data is king. Google Analytics 4 (GA4) is an analytics platform designed to offer advanced tracking and analytics throughout the customer journey. The platform uses event-based data from both your website and app to provide insights about customers across multiple touchpoints. Replacing its predecessor, Universal Analytics, in […]
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It’s a familiar problem. You’re building a new Looker Studio dashboard but you don’t have enough data or the right data to see how it looks. The only way to tell how a graph looks is with populated data, it might come out completely different. This is where Google Analytics 4 demo data, or sample […]
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Google Analytics 4 (GA4) — Google’s latest version of its web analytics platform — has a steep learning curve that’s left even experienced digital marketers scratching their heads. Huge changes to the way it collects data, and a complete overhaul of its UI have left some users unhappy. So whether you’re a seasoned pro or […]
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As a digital marketer, you’ve got a lot on your plate. And you need tools that are versatile. Tools that you can use for more than one task. One of those tools is Google Sheets. Google Sheets is one of the most popular tools for digital marketing. It gives you a bunch of powerful features, […]
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Depending on who you’re talking to, recent advances in AI are either going to take your job or make your job easier. It’s a polarizing debate. But there’s no doubt AI tools like DALL-E and ChatGPT are causing a stir in digital marketing. The truth is, generative AI is only as good as the prompts […]
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When Google implemented data transfer limits on Google Analytics, some Looker Studio users had problems. After spending hours and hours creating comprehensive dashboards, they suddenly started getting errors. Their reports needed too many data transfers from GA and they started reaching the limits. If you’re a power user of Looker Studio who makes comprehensive reports […]
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Inflation is going nuts. Energy prices are shooting through the roof. But wages can’t keep up. You love working in marketing, but your salary doesn’t go as far as it did a year ago. And it’s unlikely things are going to get cheaper. Your money is worth less now, but your skills and knowledge are […]
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